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Anchoring the ABC-Univision venture, the first English-language channel for English-dominant and bilingual Hispanics in the U.S. Still in the early stages of development, the unnamed project will also include integrated ... read more
President Barack Obama and likely Republican nominee Mitt Romney will spend the next several months drawing contrasts and trying to convince voters that they have completely different political philosophies. One ... read more
TNT's coverage of the huge Game Seven playoff matchup between the Los Angeles Lakers and Denver Nuggets was the top cable telecast of the week among Latino audiences, regardless of ... read more
Marketers are increasingly tapping into the ever-growing Hispanic and North American soccer market. The recently-launched "7UP Sueño Alianza" soccer tryout series is just one more example of fútbol and its ... read more
Companies today are looking to become smarter marketers. Data to help justify an audience or a strategy happens all the time. We need more research that sheds light on the ... read more
Entravision Communications posted a $2.5 million gain in net revenue during the first quarter of 2012, reaching $46.5 million. Driving the gains: television. More
Actress Sofía Vergara has expanded her relationship with Kmart, unveiling a new home collection, featuring bedding and bath products that will be sold exclusively at the retailer. More
In 2011, Spanish-language broadcast networks received $3.7 billion in advertising while Latino cable networks drew $13.3 million, Nielsen reveals. More
It's been a strong start to May sweeps for Univision and its sibling network TeleFutura, the only two broadcast networks to show year-to-year growth, regardless of language. More
NLB debuts 'Latin Grammy En Vivo.' Aracely Arámbula joins Telemundo Studios. MTV launches 'Insight Tr3s' blog. Carlos Ponce joins nuvoTV's 'Model Latina: South Beach.' More
The most-played radio commercials on Regional Mexican, Spanish Contemporary, Spanish Oldies, Spanish News/Talk, Latin Urban and Tropical stations in major markets, as determined by Media Monitors. More
Over a 15-year career, Jorge Hidalgo has seen the evolution of sports leagues' outreach to Latino fans which today are at the center of campaigns from the NFL, the NBA, ... More
Telemundo rolled out its latest branded entertainment effort, the web series "Mia Mundo," which includes heavy integration of products from Chevrolet and Verizon Wireless. The three-minute webisode series follows the ... More
AHAA's new 15-member board of directors will develop a three-year strategic plan for the organization, which will include more marketing disciplines. Education and research will also receive an increased focus. More
Tweens, millennials, Gen-Xers, and boomers are the basics. But every now and then we come across a new term that's supposed to capture the attitudes and behaviors of a generation. ... More
"Emilio Estefan's Picks" - a selection of music, movies and books selected for Target by the Grammy award-winning music producer - will be displayed in the entertainment department of select ... More
Its English-language content clearly focused on young, bilingual Hispanics, executives rolled out an ambitious programming slate for the 2012-2013 season – five new original programs plus a returning hit, "Model ... More
Antonio Román has been promoted to senior vice president of national sales at Univision Television Station Group. Until recently he was vice president of network sales for the Southeast and ... More
Widely recognized as the entertainment capital of the world, Las Vegas, the DMA should also be recognized for its steadily increasing Hispanic population. Today, Las Vegas the No. 22 Hispanic ... More
A close-up look at selected new online ad campaigns that have launched on Hispanic-focused websites, powered by HispanicWebMonitor. Get the "who, what, when and where" of the latest Latino-focused online ... More
Oswald Méndez has joined Fox International Channels as senior vice president, lifestyle and entertainment for the U.S. Hispanic and Latin American markets. He oversees programming at Utilísima. Earlier in his ... More
The high-profile season finales of AMC's 'The Walking Dead' and MTV's 'Jersey Shore' were both hits among Latinos, coming in as the top two cable telecasts last week among Hispanic ... More
Univision has yet another hit telenovela on its hands with "Abismo de Pasión.' The premiere episode was the highest-rated program on Spanish-language cable last week, boosting its timeslot average by ... More
Entravision syndicates 'El Vacilón del Mandril.' Univision Radio unveils music festival. Discovery en Español preps Holy Week specials. SBS boosts online weather content. More
The most-played radio commercials on Regional Mexican, Spanish Contemporary, Spanish Oldies, Spanish News/Talk, Latin Urban and Tropical stations in major markets, as determined by Media Monitors. More
Mike Rodríguez has been named general manager of Univision’s WLTV-Channel 23 in Miami, filling the position left vacant when Luis Fernández-Rocha was promoted to TeleFutura. More
Latino voters are expected to tip the balance when it comes to this year's elections, and with that in mind Entravision has launched a new public affairs program to help ... More
CNN en Español celebrates 15 years. Tr3s premiering 'Bienvenida Realidad.' Walt Disney Records releases Spanish-language versions of kids' titles. American Airlines launches 'Q'Viva!' promotion. More
Telemundo may have a hit on its hands with its new 9PM telenovela 'Corazón Valiente.' Last week the show improved its timeslot by 14 percent over the previous week and ... More
GoDaddy.com targets U.S. Latinos who want to develop their own website. For news on Conexión PR, Unidos Digital Network, U.S. teenagers, SBS Interactive and Zoom Radar, Emiliano Saccone More
Consumer packaged goods companies which invest more dollars and marketing focus on U.S. Hispanic consumers are seeing greater revenue growth than some competitors, reveals a new study from AHAA: The ... More
Market research firm Latinum Network has created an online research community, VozLatinum, that allows brands to obtain quantitative and qualitative insights on Hispanic consumers. Projects include discussion forums, ad testing, ... More
The last in a series of six national polls conducted by impreMedia and Latino Decisions reveals that religion doesn't affect Latinos' voting preference. Fifty-five percent indicated a candidate's religion has ... More
A new poll conducted by Univision News and research firm Latino Decisions - "Destino 2012: El Voto Latino" - indicates that among Hispanic voters President Barack Obama leads his Republican ... More
Tr3s: MTV, Música y Más' study "Death of the Hispanic Adult Demo as We Know It" forecasts that U.S.-born Latino millennials will make up 65 percent of the 18-29 demographic ... More
A new study from Tr3s: MTV, Música y Más forecasts major changes for the 18-29 year-old Hispanic demographic. Many in the new wave of young U.S. Hispanics will be sticking ... More
A new study from Carat USA reveals that marketers are spending dollars inefficiently against the Hispanic market. Carat executives concluded that 90 percent of marketers' Hispanic media budgets are targeting ... More
President Barack Obama's re-election campaign launched a new series of Spanish-language television ads in battleground states - Colorado, Florida and Nevada. More