| LATEST NEWS NEWS BRIEFS Comcast and Detroit, V-me and RCN, Lou Dobbs and TelemundoHispanic Market WeeklyViewers have 11 new Spanish-language channels available. For news on V-me and RCN, Lou Dobbs and Telemundo... NEWS BRIEFS Ray Rodríguez and Univision, Emmis BroadcastingHispanic Market WeeklyNetwork operations center renamed in salute to retired COO. For news on Emmis Broadcasting... BREAKING NEWS Introducing HispanicEntertainmentBusinessHispanic Market WeeklyWelcome to the first feature from Hispanic Market Weekly designed to bring together the power of top Latin bands, musicians, actors and entertainers with world-class brands... NEWS BRIEFS Casanova Pendrill, Hispanic purchasing power, Latinos and mobile broadband, Johanna Guerra and TelemundoHispanic Market WeeklyThe Costa Mesa-based shop repositions its integrated services unit. For news on the purchasing power of Hispanics, Latinos' use of mobile broadband, and Johanna Guerra... BREAKING NEWS ImpreMedia To Outsource Production For Five NewspapersHispanic Market WeeklyDesign and formatting of ads, editorial pages to be handled by Mexican firm.... NEWS BRIEFS 2010 Billboard Latin Music Awards, Liberman BroadcastingHispanic Market WeeklyThe State Farm-sponsored awards will be held April 29. For news on LBI Media and KCNL-FM 104.9... BREAKING NEWS Univision Strikes Content Deal With YouTubeHispanic Market WeeklyThe content agreement covers Univision-produced shows that air on Univision, TeleFutura or Galavisión. The shows will promoted throughout the YouTube.com website.... NEWS BRIEFS TheCountThatCounts.com, Pine-Sol, 'Perro Amor,' Mega TV and 'El Vacilón del Mandril,' Olympusat and Arturo ChávezHispanic Market WeeklyTheCountThatCounts.com puts focus on cultural cues and trends. For news on Pine-Sol, Telemundo and "Perro Amor," Mega TV and "El Vacilón del Mandril," and Olympusat and Arturo Chávez... FEATURES HISPANIC SPORTS BUSINESS NASCAR Targets Spanish Speakers In South Florida For Sprint Cup Series FinaleHispanic Market WeeklyGLR's Radio Caracol in Miami is again offering listeners special coverage of the auto racing world's season-ending championship, set for this weekend in Homestead-Miami Speedway. But this year's event saw NASCAR step up its promotional efforts, thanks to ... HISPANIC SPORTS BUSINESS A World Cup Pre-Party For Honduras Attracts Thousands In South FloridaHispanic Market WeeklyWith roughly four weeks to promote the event and line up a sponsor, Kicks International staged a "celebration game" in Miami for Honduras' national soccer team, which is preparing for its first World Cup appearance since 1982... HISPANIC SPORTS BUSINESS 'Deciphering Soccer's DNA': Just In Time For The World CupHispanic Market WeeklyA forthcoming study from research firm Kitelab seeks to give marketers a better understanding of Hispanics and "the soccer phenomenon." The study is scheduled for release in the first quarter of 2010... HISPANIC SPORTS BUSINESS News in Brief for November 20, 2009Hispanic Market WeeklyGalaxy, Real Salt Lake In MLS Final; Pacquiao Honored With Tequila Toast; Hispanic Tennis Scholars Get USTA Boost... HISPANIC MARKET WEEKLY TOP STORIES ONLINE Terra And Citadel Team Up For Online ExtensionsHispanic Market WeeklyThe partnership calls for Terra to manage the editorial features, advertising sales and design for websites tied to Citadel Media en Español's Spanish-language radio offerings... MARKETING HipCricket Delivers ResultsHispanic Market WeeklyAdvertisers that have recently turned to HipCricket's Hispanic Mobile Marketing Network experienced firsthand Latinos' hands on relationships with their wireless devices... MARKETING 'República Deportiva' Sets The Wheels In MotionHispanic Market WeeklyNow in development, "La Embajada de República Deportiva" - a 50-foot truck packed with all things sports - will anchor a mobile tour set to visit the top 15 Hispanic markets... MARKET PROFILES BakersfieldHispanic Market WeeklyAn influx of newly arrived Mexican immigrants has added to the Hispanic population in the Bakersfield DMA in the past nine years. It's the 11th largest city in California and 57th largest in the U.S.... |