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Dozens of polls this year fail to accurately account for Hispanic voters in their samples. If these mistakes are being made nationally where Hispanics comprise an estimated 10 percent of all voters, they are even worse in statewide polls.
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For Hispanic media, serving a populace in Spanish has resulted in an industry of television and radio...More
insights / Elections 2012
Why Pollsters Missed the Latino Vote – 2012 edition
A column by Matt Barreto, founder of Latino Decisions
October 28, 2012
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